What's in a name?
For products like over-the-counter medicine and cereal, the answer is not much.
But some brand name items really are worth the extra money.
Savings guru Matt Granite explains which generic versions are worth skipping and which ones are worth buying.
Watch the video above for details and follow @MattGranite for more money-saving tips.
Matt Granite is a consumer reporter with WKYC in Cleveland. His videos offer tips to consumers on how to save money.
We do not get any financial compensation for mentioning any of these deals or companies. The only purpose of this segment is to save you money.