DENVER — VF Corp. (NYSE: VFC) is reviewing a possible divestiture of nine workwear brands that generated $865 million in revenue for the Denver-based apparel giant in 2019.
The strategy is part of the company's increased focus on consumer-focused and non-occupational clothing.
“Driving and optimizing our portfolio continues to be a top strategic priority for VF, and exploring strategic alternatives for our occupational Work brands is the natural next step in that process,” Steve Rendle, VF’s chairman, president and CEO, said in a prepared statement.
To read more about the possible brand changes, click here for the full story on the Triad Business Journal's website.
