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How to promote yourself

Body language expert Blanca Cobb explains why self-promotion is necessary

GREENSBORO, N.C. — October is National Self-Promotion Month. Self-promotion tends to get a bad rap, yet getting known for your career or business is necessary.

Self-promotion is letting people know who you are, what you do, and how you can help them. It comes in different forms: branding, speaking, networking, and content creation.

Self-promotion is important for career advancement, entrepreneurial funding, influence, impact, and credibility as a thought leader.

When self-promoting, stick to the facts of how you've helped people and the number of people you've helped. You can share testimonials of people who can speak to your work.

When you self-promote, you want to give value by giving advice and solving problems. Also, express gratitude to those who have worked with you.

Share your thoughts on my Facebook page: Blanca Cobb – Body Language Expert. Write a message on my timeline, and I'll get back to you. While you're on my page, I'd appreciate it if you give my page a "like."

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